Pub. 1 2012-2013 Issue 2

N E W J E R S E Y C O A L I T I O N O F A U T O M O T I V E R E T A I L E R S N E W J E R S E Y C O A L I T I O N O F A U T O M O T I V E R E T A I L E R S S U M M E R 2 0 1 2 8 9 new jersey auto retailer W W W . N J C A R . O R G new jersey auto retailer Dealership Workforce Study to Provide Individualized Data Participants in NADA’s DealershipWorkforce Study (DWS) will be able to compare their own dealership with aggregated data from other dealerships, both regionally and nationally. The individual- ized DWS Basic Report will allow dealers to make competitive compensation and benefits decisions and enhance recruitment efforts. Participants will also receive the DWS Industry Report, which contains an overall analysis of the study results. Both docu- ments will be released within the dealership’s NADA University account at www.nadauniversity.com. The documents will be located within Resource Toolbox under a new tab, NADADealer- shipWorkforce Study, and will be accessible only to user accounts authorized to receive dealer access. NADA University will work with participating dealerships to ensure access is authorized, and will provide advance notification when the report is available. Participating dealerships will have the opportunity to purchase the Enhanced Report, which will provide even more compara- tive data for a nominal fee. Dealerships that did not participate may purchase the DWS Industry Report. For more information, contact NADA University customer service at (800) 557-6232. nada director’s message  continued from page 7 Week-Long Parts Seminar to be Held in October Coming this fall, the Advanced Parts Management Seminar will be held at NADA’s McLean, Va., headquarters fromOctober 15th to 19th. NADAAcademy instructor Chris Bavis will help attend- ees transform their Parts Department and improve profitability. Each main topic on the following agenda encompasses a host of detailed subtopics, such as perfecting the mix, profit centering, knowing the customer needs, personnel techniques, deep dive into the DMS, case study and SWOT analysis and best practices. To register, contact NADAUniversity customer service at (800) 557- 6232 or log into NADA University and go to the NADA U Store. All-Star or Rising Star, NADA University Wants Your Story! Did an idea from the Academy or 20 Group spur a change that fixed a problem or increased your bottom line? Did a webinar or workshop, Driven guide or online course help improve business operations? NADAUniversity wants you to tell your “60-Second Success Story.” NADAUniversity is looking for YouTube-quality videos with real-life examples. Go to www.NADAUAllStars.com to learn “how-to” and see examples from managers, dealers and staff. You can be an All-Star too! Dealership Workplace Demographics Are Changing BY SANDRA SCHECTMAN W ith retirement ages rising, it is likely we will see an unprec- edented mix of three and even four generations working at a dealership at one time. A young employee born as recently as 1992 or later may be working right next to someone who is 70 or older. In 2014, some experts estimate that 32 percent of all employees will be over the age of 50. And while many family-owned dealerships, passed down from generation to generation, oftentimes overlap with two generations working the dealership at one time, the industry will experience larger multigenerational teams working together in the business. Employers right now may have employees from each of the following generations: • The World War II generation, or those born before 1946. This group grew up with an age-based hierarchy, where age equaled responsibility and status and Demographics  continued on page 27

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