Pub. 17 2018-2019 Issue 1

N E W J E R S E Y C O A L I T I O N O F A U T O M O T I V E R E T A I L E R S 5 new jersey auto retailer W W W . N J C A R . O R G PUBLISHED BY THE NEWSLINK GROUP, LLC 855.747.4003 CONTENTS ©2018 New Jersey Coalition of Automotive Retailers | the newsLINK Group, LLC. All rights reserved. The New Jersey Auto Retailer is published four times each year by the newsLINK Group, LLC for the New Jersey Coalition of Automotive Retailers and is the official publication for this association. The information contained in this publication is intended to provide general information for review and consideration. The contents do not constitute legal advice and should not be relied on as such. If you need legal advice or assistance, it is strongly recommended that you contact an attorney as to your specific circumstances. The statements and opinions expressed in this publication are those of the individual authors and do not necessarily represent the views of the New Jersey Coalition of Automotive Retailers, its board of directors, or the publisher. Likewise, the appearance of advertisements within this publication does not constitute an endorsement or recommendation of any product or service advertised. The New Jersey Auto Retailer is a collective work and as such some articles are submitted by authors that are independent of the New Jersey Coalition of Automotive Retailers. While the New Jersey Auto Retailer encourages a first print policy, in cases where this is not possible, every effort has been made to comply with any known reprint guidelines or restrictions. Content may not be reproduced or reprinted without prior written permission. For further information, please contact the publisher at: 855.747.4003. MEMBERS OF THE NJ CAR BOARD OF TRUSTEES 2017-2018 NJ CAR BOARD OF TRUSTEES BY REGION Robert J. Larson...........................................................................................................Chairman Leonard R. Datello ............................................................................................. Vice Chairman Scott R. Senior..............................................................................................................Secretary Rob Sickel......................................................................................................................Treasurer Michael F. DiFeo............................................... Regional Vice President (Northern Region I) Judith A. Schumacher-Tilton............................Regional Vice President (Northern Region II) James Curley, III......................................................Regional Vice President (Central Region) Scott Haldeman ..................................................Regional Vice President (Southern Region) Richard A. DeSilva, Jr. .................................................................................. Budget Chairman Michael McGuire...........................................................NJ CAR Insurance Co. Ltd. Chairman Scott R. Senior........................................................................NJ CAR Services, Inc. President Frank M. Pezzolla..........................................................................Truck Committee Chairman Raymond M. Burke, III..................................................................................CAR-PAC President Richard A. DeSilva, Sr................................................................ NADA Director for New Jersey James B. Appleton........................................................................................................President NORTHERN REGION I (Bergen, Essex, Hudson, Passaic, Sussex) Timothy S. Allocca Carmine DeMaio Michael P. DeSilva Norman Dorf (Alt.) Guy Johnson (Alt.) Brian Lam Renee P. McGuire Engle Oostdyk (Alt.) James Russomano Richard Selman Todd Van Duren NORTHERN REGION II (Hunterdon, Morris, Somerset, Union, Warren) Breanna N. Datello-Esquilin David Ferraez David Galembo James R. Haskell Joshua T. Kalafer Steven Kalafer (Alt.) Mark Montenero (Alt.) Michael Salerno Andy Shapiro William L. Strauss, III CENTRAL REGION (Middlesex, Monmouth, Ocean) John F. Chuhinko Robert Ciasulli Sam F. DiFeo (Alt.) Elizabeth Giglio Lawrence Iannaccone Melissa Longo Richard Malouf, Jr. Tom McMenamin James Reydel Steven Schmelz (Alt.) Anton Semprivivo (Alt.) SOUTHERN REGION (Atlantic, Burlington, Camden, Cape May, Cumberland, Gloucester, Mercer, Salem) Ronald E. Baus, Jr. Drew Coleman Allan C. Eastlack, Sr. Thomas J. Hessert, Jr. (Alt.) William Kassner Judith Krupnick John R. Lilliston Marcy Maguire (Alt.) James McCormick Robert D. McCormick (Alt.) Tina C. Wright 6 Chairman’s Message ROBERT J. LARSON 8 President’s Message JAMES B. APPLETON 9 Economic Impact of Franchised New Vehicle Retailers on the New Jersey Economy. 10 NADA Director’s Message RICHARD A. DESILVA, SR. 12 NJ CAR Recognizes Dealerships That Have Contributed To CAR-PAC 14 Thank You To Those Who Have Contributed To NADA PAC 16 Thinking of Moving For Tax Reasons? Know Before You Go EUGENE RUVERE, CPA AND AZRIEL SEPTIMUS, CPA 18 Dealer Technology 2018 – Not Just DMS PAUL GILLRIE 22 F&I Technology Has Evolved JIM POLLEY 24 Dealer Agency Cost Per Lead Reports Are Misleading BRIAN PASCH 26 Marketing Your Dealership: Protecting The Bottom Line By Ensuring Customer Privacy DINA M. MASTELLONE, ESQ. AND KATHERINE E. STUART, ESQ. 30 Marketing Technology Fuels Swift Growth ALEXI VENNERI 32 The Evolution of Wholesale Is Upon Us MICHAEL WATERMAN 34 4 Simple Rules to Prevent Phishing Attacks ERIK NACHBAHR 36 The Four “F” Words of 401(k)s: Part One – Funds KEVIN ELLMAN AND PAUL MILLER

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