Pub. 19 2020-2021 Issue 1

N E W J E R S E Y C O A L I T I O N O F A U T O M O T I V E R E T A I L E R S S P E C I A L E D I T I O N , 2 0 2 0 4 new jersey auto retailer PUBLISHED BY THE NEWSLINK GROUP, LLC 855.747.4003 CONTENTS MEMBERS OF THE NJ CAR BOARD OF TRUSTEES 2019-2020 NJ CAR BOARD OF TRUSTEES BY REGION Robert Sickel................................................................................................................Chairman Judith A. Schumacher-Tilton......................................................................... Vice Chairwoman Michael F. DiFeo...........................................................................................................Secretary James Curley, III............................................................................................................Treasurer Michael P. DeSilva............................................ Regional Vice President (Northern Region I) Eric Nielsen.......................................................Regional Vice President (Northern Region II) Richard Malouf, Jr...................................................Regional Vice President (Central Region) Ronald E. Baus, Jr................................................Regional Vice President (Southern Region) Leonard R. Datello......................................................................................... Budget Chairman Michael McGuire...........................................................NJ CAR Insurance Co. Ltd. Chairman Richard A. DeSilva, Sr.............................................................NJ CAR Services, Inc. President NADA Director for New Jersey Frank M. Pezzolla..........................................................................Truck Committee Chairman Raymond M. Burke, III..................................................................................CAR-PAC President James B. Appleton........................................................................................................President NORTHERN REGION I (Bergen, Essex, Hudson, Passaic, Sussex) Timothy Allocca Steve Barna John Fette Tom Hlavenka (Alt.) Guy Johnson Brian Lam Renee P. McGuire James Russomano Richard Selman (Alt) Peter A. Spina, Sr. Todd Van Duren NORTHERN REGION II (Hunterdon, Morris, Somerset, Union, Warren) Scott Barna (Alt.) David Ferraez John Johnson Trent Miller (Alt.) Mark Montenero Andy Shapiro Thomas Stark (Alt.) William L. Strauss, III CENTRAL REGION (Middlesex) Monmouth, Ocean) Robert Ciasulli Elizabeth Giglio Adam Kraushaar George Liang Melissa Longo Shari Sandidge Steven Schmelz Anton Semprivivo Jordan Wright SOUTHERN REGION (Atlantic, Burlington, Camden, Cape May, Cumberland, Gloucester, Mercer, Salem) Jason Elkins Scott T. Harvey Steven Kindle Judith Krupnick Peter Lanzavecchia Marcy Maguire Jim McCormick Robert D. McCormick Paul Muller, Jr. ©2020 New Jersey Coalition of Automotive Retailers | The newsLINK Group, LLC. All rights reserved. The New Jersey Auto Retailer is published four times each year by The newsLINK Group, LLC for the New Jersey Coalition of Automotive Retailers (NJCAR) and is the official publication for this association. The information contained in this publication is intended to provide general information for review, consideration and dealer education. The contents do not constitute legal advice and should not be relied on as such. If you need legal advice or assistance, it is strongly recommended that you contact an attorney as to your circumstances. The statements and opinions expressed in this publication are those of the individual authors and do not necessarily represent the views of NJ CAR, its board of directors, or the publisher. Likewise, the appearance of advertisements within this publication does not constitute an endorsement or recommendation of any product or service advertised. The New Jersey Auto Retailer is a collective work, and as such, some articles are submitted by authors who are independent of NJ CAR. While NJ CAR encourages a first-print policy, in cases where this is not possible, every effort has been made to comply with any known reprint guidelines or restrictions. Content may not be reproduced or reprinted without prior written permission. For further information, please contact the publisher at: 855.747.4003. 6 Chairman’s Message ROBERT SICKEL 8 President’s Message JAMES B. APPLETON 10 NADA Director’s Message RICHARD A. DESILVA, SR. 12 A Fond Farewell to NJ CAR’s Bob May 18 Facebook: NJ CAR Recognizes Dealership Heroes 20 Go Opposite in the Face of Uncertainty DANIEL BURRUS 24 Pandemic Perspectives: Safety, Service and Smart Messaging During Times of Crisis MICHAEL C. KEENAN 26 Back to Business: Recovering From COVID-19 30 The 35-Point Checklist You Need For Reopening Your Dealership