In a time of razor-thin margins, rising utility costs, and rapidly changing OEM mandates, New Jersey dealers are looking for one thing: control. Control over costs. Control over operations. Control over the future.

Enter the NJ CAR Energy Alliance: a first-of-its-kind partnership built exclusively for New Jersey’s franchised new vehicle retailers. Designed by NJ CAR Services and backed by industry-leading energy providers, the Alliance is already helping dealers slash utility bills, stabilize energy costs, and prepare for the electric future — all with little or no upfront investment.

The Dealer Dilemma: High Costs, New Pressures

Running a dealership in 2025 isn’t what it used to be. OEMs are mandating EV infrastructure; utilities are raising rates; and outdated lighting, HVAC, and energy supply contracts are silently draining profits from your bottom line.

That’s where NJ CAR saw an opportunity: Why not harness the buying-power of New Jersey’s auto dealers to drive down energy costs and reinvest the savings where they matter most?

Three Energy Leaders. One Seamless Program.

The NJ CAR Energy Alliance brings together a trio of trusted partners to create a comprehensive, turnkey solution for energy savings:

• Donnelly Energy: A trade ally of NJ Clean Energy, Donnelly handles LED lighting retrofits, HVAC upgrades, and deep energy audits, often with up to 80% rebates on qualified improvements.
• Sprague Energy: One of the oldest and most trusted names in energy procurement, Sprague helps dealers lock in fixed-rate electricity and natural gas contracts, offering long-term protection from market volatility. The best part? All you need to get started is a single electric bill.
• Go Green Energy Specialists: Experts in commercial solar installations, Go Green designs and installs rooftop solar systems that significantly lower utility costs and can boost a dealership’s sustainability image.

The Bottom-Line Impact

For many dealers, the numbers are hard to ignore:

• 50-90% reductions in energy bills
• $250,000-$600,000+ in projected savings over 10 years
• Immediate compliance with EV infrastructure mandates
• Little to no upfront cost thanks to rebates, incentives, and financing

Why It Matters

This isn’t just about kilowatts and contracts. Every project through the NJ CAR Energy Alliance supports NJ CAR’s core mission: to serve and protect the franchised auto retail industry in Trenton and beyond. That means better advocacy, better compliance resources, and a stronger voice for every dealer in the state.

How to Get Started

The process couldn’t be easier: Dealers simply submit a recent electric bill, and the NJ CAR Energy Alliance team takes it from there — analyzing opportunities, building a plan, and walking you through the best path forward.

The Future is Bright — and Efficient

Dealerships that act now aren’t just saving money; they’re positioning themselves to meet future requirements, serve EV customers, and reinvest in what matters most: growing their business.

It’s time to stop renting your energy and start owning your future.

To learn more or submit your bill for a free analysis, contact NJ CAR Services at energy@njcar.org or call us at (609) 883-5056.